Made in the USA

It has long been known that, if you have time on your hands,  your CDs and DVDs can be manufactured overseas at rock-bottom pricing. If you’re looking for a commodity product, and you plan to submit an order and let it run its course with fingers crossed, perhaps you won’t mind if your discs are made in a foreign country.  But what about the relationship? Are you going to call China the day before your project ships because you want to change the shipping information?  How will you deal with different time zones? Language barriers? Oh, and let’s not forget our speedy friends in customs and all the additional paperwork that international shipments require. Frankly, those are merely the simplest issues that arise when you work with overseas manufacturers. Consider the ramifications of having your discs manufactured in countries notorious for intellectual property pirates.  The issue of intellectual property theft is so vital that the president of the United States spoke on the subject in his state of the union message on January 24. Our optical media is replicated in house – in America – under our strict supervision in our facility employing over 150 team members. We use American suppliers and vendors, and we believe in keeping our revenue – and our payroll – here at home. We strive to be strong pillars within our community. We’re actively engaged in multiple initiatives to benefit local charities and nonprofits.  We do so not out of a sense of duty.  We do so out of a sense of gratitude. Gratitude for our dedicated team…gratitude for our suppliers…and gratitude –  most of all – for our loyal and committed customers.    We’re...

Why We Do What We Do

We’ve told you about IOCP – Interfaith Outreach Community Partners. We produced the Telly award-winning fundraising video they used to raise money to move into their new space. They were so happy with the results of the fundraiser that they came back to us to develop another video – an identity video about their organization and the great work they do in our community. [youtube http://www.youtube.com/watch?v=jVX5SKhkAlk&fs=1&source=uds] The Telly was great. It’s nice to have it to display on our awards wall. But you know what’s even better? Receiving letters of gratitude from happy clients. This is why we do what we...

Baby, It's Cold Outside

The low temperature tonight in Minnesota will hover around 23 degrees. Cold as that might sound, in just a few short months, we’ll be aching for the mercury to crack 20.For upwards of ten thousand Minnesotans, a cold night doesn’t mean an extra blanket or a cup of cocoa by the fire. It means survival. One of our clients, IOCP, kicked off its annual sleepout event this past weekend. The event raises both awareness of and funds to fight homelessness. CLICK HERE for more information about how to support the 2011 Sleepout. Peter Larson, an energetic local teenager, slept out 30 consecutive nights last year – that’s a whole lot of chilly! See his tips on staying warm against the odds. [youtube http://www.youtube.com/watch?v=YEI19zFc4DE&fs=1&source=uds] Whether it’s warm enough or not, we’ll take our hats off in honor of Peter and his enthusiasm for this cause that hits – well –  closer to home than most of us may ever...

What Can YOU Do With $25.97?

On November 17th, just one week away, you can purchase a Cities 97 Sampler. Volume 23 will be in Target stores across the Twin Cities beginning at 8 AM. (Tip: The Nicollet Mall Target location will open at 7 AM that day!) For $25.97, what do you get? You get a beautifully packaged copy of the exclusive Cities 97 Sampler, with tracks by Adele, David Gray, O.A.R. and more. But have you wondered what the community gets? Love. Hope. CRITICAL RESOURCES. Cities 97 and their production partners have raised millions of dollars for MN charities. Take a look at the list of charities supported by last year’s Sampler alone! Angel Foundation – LinkAnimal Humane Society – LinkApple Tree Dental – LinkBlair’s Tree of Hope – LinkBlue Star Mothers – LinkBrain Injury Association of MN – LinkBridging Inc. – LinkBryan McDonough Military Heroes Foundation – LinkChildren’s Safety Centers – LinkCommonBond Communities – LinkConKerr Cancer – A Case For Smiles – LinkEmergency Food Shelf Network – LinkEmma Norton Services – LinkFaith’s Lodge – LinkGreater Minneapolis Crisis Nursery – LinkIris Remembers – LinkJunior League of Minneapolis – Back Pack Buddies – LinkMetro Meals on Wheels – LinkMinnesota Zoo Foundation – Dreamnight at the Zoo – LinkMS Cup Benefit for MS Society of MN – LinkMuscular Dystrophy Association – Camp Courage – LinkOne Heartland – LinkOpen Arms of Minnesota – LinkPACER Center – LinkProject Homeless Connect – LinkRock The Cause – LinkRonald McDonald House – MN – LinkSecond Harvest Heartland – LinkSenior Community Services – H.O.M.E Program – LinkSharing and Caring Hands – LinkSpare Key – LinkSpecial Olympics – MN – LinkStarlight Children’s Foundation –...

What's Your Identity Worth?

Scriptwriting*………………………………………$1400 One day of shooting……………………………..$1500 Three days of editing……………………………$3600 Voiceover talent…………………………………….$300 YOUR CORPORATE IDENTITY……… PRICELESS*Sample Estimate – Costs Vary by Project We understand that your identity is priceless. Whatever your budget, The ADS Group & Studio 120 can help you maximize your brand. When King Solutions needed to drive their message outward, they turned to us to develop their corporate marketing video. We wrote the script, shot the footage and even threw in some bonus talent in the form of ADS sales rep Cory Biller (above), who made his big-screen debut in their video. Check it out! [youtube http://www.youtube.com/watch?v=xVm2ocPaX34&fs=1&source=uds] Four figure budget? Call us. Six figure budget? Call us. We’ll create the most effective and dynamic presentation possible within the parameters that you define. Studio 120 is an award winning facility with the flexibility to produce everything from corporate materials to theatrical productions. Let us help you show the world who YOU...

ERA 2011: A Summary

With a short-form DRTV slot, you’ve got a very brief window of time to make an impact – often only thirty seconds. One one thousand… Two one thousand… Three one thousand… Four one thousand… Five one thousand… Without belaboring the point, thirty seconds is more time than you may realize – at ERA D2C, exhibitors were lucky to have five seconds to make their initial mark. As one weary attendee said to Mitch Waters, “So what do you guys do? Give it to me in 25 words or less.” His answer? We do everything. Short and sweet, isn’t it? And we do! From script-to-screen video production, disc manufacturing and asset management, The ADS Group is ready to partner with you on your next short – or long – form message. ERA D2C 2011 was a spectacular place for us to voice our message. According to Electronic Retailer, the official publication of the Electronic Retailing Association, almost 116 million U.S. homes have at least one TV. Add to that the nearly 160 million people who watch video content online using a computer or mobile device, and you can see the vast potential of the direct to consumer market. Last week we made note that the fitness services and products had a stronghold at the show, so it’s no surprise that Electronic Retailer’s July 2011 list of the top 25 long form products sold on TV backs this up – 12 of the top 25 sellers are advertised as health or fitness products. New to this year’s show was the D2C Learning Lounge. In a world of faster, faster, fastest the ERA recognized that mini-seminars were the...