Your day. Your city. Your future.

FILM the TWIN CITIES On April 26th, 2014 hundreds of filmmakers, non-profit organizations, and inspired citizens will document stories that most affect the future of the Twin Cities as part of a community-wide, participatory media-creation event.  The resulting media will be showcased in an interactive, geo-tagged archive and a TV series for public television on the future of the American city.  In addition, local media partners will exhibit the most powerful and inspiring videos created during the one-day filmmaking event. [vimeo 88192447 w=500 h=281] One Day in the Twin Cities from One Day on Earth on Vimeo. Ready, Action! Studio 120 is volunteering for the “One Day in the Twin Cities” event. Starting on a rooftop located in downtown Minneapolis, Studio 120 will capture the beautiful sunrise. Once the sun is high in the sky and the last cup of coffee is consumed, they will pack up and head out to an interview with the head of the light rail transit system to convey the importance of affordable transportation. Throughout the day, Studio 120 will also place emphasis on housing in the Twin Cities by collecting locals viewpoints on the cost of living in the metro area, and the pros and cons about living in Minneapolis. Studio 120 will finish the day with a look at the Twins Stadium while conversing with a few fans, get an inside look at the cities golf courses and last but not least, the local theatres. The equipment used throughout the shoot, will be an AF 100 HD camera and a couple of Go Pros....

5 Steps in Creating a Successful Marketing Video

It has been said, that “a picture is worth a thousand words.” This might ring true in a lot of scenarios, but what if you want a picture worth a thousand and one words? Text would be an obvious choice, but as we evolve into the digital world we want to be able to convey our message at a faster pace, reaching a larger audience, while maintaining their attention.   How do you get these attention deficit adults to listen? The answer is simple, get with the times! Marketing videos are one of the most effective ways to create brand recognition, deliver your content, and increase your service or product’s conversion rates. Now here is the tricky part, what is the algorithm in creating an effective and affordable marketing video for your website and social media platforms? Follow the 5 simple steps below, and you will be well on your way. Know your audience Who is your audience? What demographic are you targeting? Do they have the money to spend on your products or services? Also think of it in terms of quality vs. quantity, you may create a marketing video that receives over a thousand views but are these viewers the right people that are going to bring in sales?   Build trust When marketing to potential clients, teach them about your business by telling a story about your company. How did your company originate? What new developments have you included in your product and services overtime? What makes your company standout from all the rest? Give your viewers a peek inside your business and let them in...

How Much does CD Duplication Cost?

As a consumer what is the first question you want to know when making a purchasing decision? How much does it cost, right? That seems easy enough: you already know what you want, how you want it, and how much you are willing to pay, so all that is left is out of pocket cost. Here is where the frustrating part comes in; jumping through hoops in order to get from point A to point B, and getting to point B generally requires an action, such as: Contact us now! Learn more! Get a quote now!  This process is not uncommon when it comes to CD Duplication and Replication. The reason for this is we like to assess your needs in order to find the best possible pricing solution when helping you reach your purchasing decision. The thing that sets The ADS Group aside from its competitors is our great customer service and their fast response times, as well as our customization options. No project is too big or too small; we have the resources to execute your vision at an affordable rate. With that said, we can get you in the ballpark on what a generic order might cost you. The following pricing are blended national average rates across several replicators. Estimated pricing for a 1000 piece CD order:  Bulk CDs at 39ȼ a piece CDs in Jackets starting at 65ȼ a piece CDs in Jewel Cases starting at 80ȼ a piece CDs in DigiPaks starting at 95ȼ a piece I hope this helps give you an idea on how to get started on your next CD replication...

Mallory in Action

The ADS Group’s Studio 120 captured the heartwarming and inspirational story of Mallory Weggemann a Paralympic Gold Medalist swimmer. Mallory shared journal entries from her diary about her life changing accident that occurred on January 21, 2008. What happened that day changed Mallory’s life forever; she walked into the doctor’s office to receive an epidural injection to help treat back pain and never walked out. Complications with the injection caused her to go paralyzed from the waist down. Over time, Mallory was able to come to terms with her injury and was determined to pursue her passion for swimming again. Mallory states in a recent interview, “I have always loved the sport but when this happened I thought my days of swimming were over and when I realized I could still do it, well I will never forget that moment.” Now in addition to being a Paralympic gold medalist, Mallory is an international speaker. She speaks out to tell her story and propose valuable lessons in leadership, defiance, and survival in the face of remarkable odds.  Mallory broke World Records in swimming for:   Short Course -50m freestyle -100m freestyle -200m freestyle -400m freestyle -50m butterfly -200m freestyle relay Long Course -50m freestyle -100m freestyle -800m freestyle -100m butterfly -50m breaststroke -100m breaststroke -100m backstroke  ...

How to Create a Captivating Marketing Video

 Educate Tell people about your products and services. Give them a reason to go with you over your competitors. Highlight key features and benefits to your product or service as well as everything they will receive after they make the purchase.[kaltura-widget uiconfid=”11958342″ entryid=”1_5x93ozul” width=”400″ height=”333″ /] Answer Questions No one knows your business better than you.  I am sure that there is a sequence of frequently asked questions that members of your staff get asked on a daily basis. Use your marketing video to quickly address these questions, so that when your prospects reach out to you, they are one step closer to making their purchasing decision.[kaltura-widget uiconfid=”11958342″ entryid=”1_o84n37lg” width=”400″ height=”333″ /] Do a product review Highlight a product or service in your niche and do an assessment on the key features and benefits of it.[kaltura-widget uiconfid=”11958342″ entryid=”1_go0xe5zp” width=”400″ height=”333″ /] Grow your list Expand your client base. Reach out to potential prospects and offer them a discount or promotion for joining your mailing list. Or create a “how to” tutorial, or consulting video that will draw them in enough to want to take a closer look into what your company does and how it can meet their personal or business requirements. Incorporate a case study Create a case study in the form of a video regarding a product or service you sold and how it benefited your customer. You can also illustration a scenario where someone did not follow your technique or guidance your company provides, and failed. Lastly, testimonials are always a great tool; it is smart to include positive statements from your most satisfied customers or...

The ADS Group

The ADS Group has soared beyond its origin as diskette duplication house in 1989. Today, we’re a leading manufacturer of high-quality CDs, DVDs, and USB drives — and more. Using high-tech equipment and technology, we make you the master of your message, whether on a disc, on a drive or on-demand. How did we get to where we are today? The answer is simple, our customers! The word “no” does not exist within our vocabulary. Instead it is, “let me see what I can do.” Our services offered here at The ADS Group were developed based on the demands of our clients needs. You tell us what you want and we will make it happen. We are a one stop shop for all of your media production needs. www.theadsgroup.com   https://theadsgroup.com/content/uploads/2015/01/ERA-Presentation.mp4...