Create an Impactful Marketing Video in 5 Simple Steps

Create an Impactful Marketing Video in 5 Simple Steps

by | Jul 25, 2014 | Uncategorized |

  It has been said that a picture is worth 1000 words, but how many words is a video worth? A one minute video is capable of producing 1.8 million words. So now ask yourself, what would you say about your company in 1.8 million words? Here are 5 simple steps in creating a successful marketing video 1. Recognize your needs and set an objective What is it you are trying to achieve: increased traffic to your website, longer time spent on site, greater number of sales conversions, branding, product promotion?  Understanding your goals will give you a jumping off point in forming a concept for your video. 2. Know your Audience The content you create depends on who your demographic is and how you want to reach them. For example, some audiences prefer humor; others prefer statistics, numbers and facts. Does your product or service provide the correct solution to your audience’s problem? Are you using the appropriate language to demonstrate the solutions you offer so that you’re viewers are capable of linking it with their problem?  Exhuming what your audience wants can be an exhaustive process, but if executed correctly, will greatly increase the chances that your audience will consume it. 3. Build trust Use your video to build trust with your viewers. Teach them about your business by telling a story about your company. How did your company originate? What new developments have you included in your product and services overtime? What makes your company standout from all the rest? Give your viewers a peek inside your business and let them in on a few of...

You Are Invited

by | Jun 23, 2014 | Business to Business, CD Duplication, CD/DVD Manufacturing, Closed Captioning, COPYCATS Media, Industry Awards, Marketing, Twin Cities Video Production, Uncategorized |

Our Projects Win Awards, Our People Win Loyalty Studio 120 is an award-winning boutique multimedia production house providing content creation for corporate clients. We have been chosen again this year by Twin Cities Business Magazine for the production of the Hall of Fame honoree bio videos. Meet our producers and tour our facility while enjoying cocktails and appetizers! Date:Wednesday, July 30th                               Please R.S.V.P to: Time: 4:00p.m. to 7:30p.m.                                Katie Andrews Location: Studio 120                                         763.449.5595 2155 Niagara Lane North                                   Katie@theadsgroup.com Plymouth, MN 55447 [vimeo 100254560 w=500 h=281] Consider yourself invited… from Studio 120 on...

Reduce Stress with ADS

by | May 30, 2014 | Anti-Piracy, Apps, Business to Business, CD Duplication, CD/DVD Manufacturing, CDs, Charity, Closed Captioning, COPYCATS Media, Cost of CD Duplication, Cost of DVD Duplication, DVDs, Film Makers, Identity Videos, Industry Awards, Infomercials, Marketing, On Demand, Promotional Videos, Streaming, Studio 120, The ADS Group, Twin Cities Video Production, Uncategorized |

If you had an opportunity to take a shortcut in order to accomplish a tedious task at work, would you take it assuming it would deliver the same result? Well at The ADS Group we give you the break you need in order to get the job done in the most efficient and timely manner. As the 5th largest CD/DVD replication company in the US, we are capable of meeting clients’ needs all under one roof. No more jumping around and managing different vendors, The ADS Group is a one stop shop for video production, replication, packaging, fulfillment, and distribution. Please view short video of additional services offered. [youtube http://www.youtube.com/watch?v=UKdtp4xpAPk] For more information or to receive a quote, please contact: 763.449.5595...