You Are Invited

Our Projects Win Awards, Our People Win Loyalty Studio 120 is an award-winning boutique multimedia production house providing content creation for corporate clients. We have been chosen again this year by Twin Cities Business Magazine for the production of the Hall of Fame honoree bio videos. Meet our producers and tour our facility while enjoying cocktails and appetizers! Date:Wednesday, July 30th                               Please R.S.V.P to: Time: 4:00p.m. to 7:30p.m.                                Katie Andrews Location: Studio 120                                         763.449.5595 2155 Niagara Lane North                                   Katie@theadsgroup.com Plymouth, MN 55447 [vimeo 100254560 w=500 h=281] Consider yourself invited… from Studio 120 on...
Vinyl Records vs. Compact Discs

Vinyl Records vs. Compact Discs

Which sounds better? According to Rolling Stone magazine, sales of vinyl albums continue to grow, setting a new record in 2010. There has been a lot of back and forth debate regarding the quality of sound of vinyl versus CD’s. Audiophiles may say that CDs depend on sampling an original analog signal being recorded, resulting in restrictions on frequency, as for vinyl records directly encode an even audio wave. This is true in regards to the data collection of CDs; CDs operate by collecting a bunch of samples from an audio wave source and stringing them together but with that said, vinyl pressing is not error free either. The analog groove on a vinyl record is never an exact duplication of the audio wave recorded in the master resulting in a change in the bass tone. So then what is it that makes people believe that the best kept audio is heard through a vinyl record? Maybe it is the notion that records give off more of a warm, authentic sound? Some people feel that there is something genuine about the sound enabling them to reflect on positive memories and experiences they had in the past. When it comes to CDs, the recording industry has a new standard for audio discs that significantly improve the quality of sound by heightening the accuracy of sampling rates. In addition the amount of content that can be held on a CD does not even compare to a Vinyl record. CDs can hold up to 74 minutes of music as for a 12 inch record can fit about 22 minutes of music per...

Reduce Stress with ADS

If you had an opportunity to take a shortcut in order to accomplish a tedious task at work, would you take it assuming it would deliver the same result? Well at The ADS Group we give you the break you need in order to get the job done in the most efficient and timely manner. As the 5th largest CD/DVD replication company in the US, we are capable of meeting clients’ needs all under one roof. No more jumping around and managing different vendors, The ADS Group is a one stop shop for video production, replication, packaging, fulfillment, and distribution. Please view short video of additional services offered. [youtube http://www.youtube.com/watch?v=UKdtp4xpAPk] For more information or to receive a quote, please contact: 763.449.5595...

Improve Your Conversion Rate Online With Video

It has been said that a picture is worth 1000 words, but how many words is a video worth? A one minute video is capable of producing 1.8 million words. So now ask yourself, what could you say about your company in 1.8 million words?  [vimeo 69130160 w=500 h=281] Video advertisements are essential in today’s market and have been proven to help companies’ increase in profitability more and more each year. In the United States today, 89 million people are going to watch 1.2 billion online videos. (ComScore) According to Invodo, approximately 52% of consumers that watch product videos say that they are more confident in their online purchasing decisions. Consumers who watched videos on Stacks and Stacks merchandise pages were found to be 144% more likely to add product to their cart than other shoppers. There was a 44% increase in online sales conversions on Shoeline.com by utilizing videos to showcase their products. . (Internet Retailer, January 2009) If you are looking to increase your products online conversion rate, Studio 120 can help. We have created a wide array of product marketing videos that have shown instant return on investment. Get Pricing: Video Production Pricing Katie Andrews 763.449.5595 Katie@theadsgroup.com www.studio-120.com                                              ...

Don’t DIS my ABILITY

“If you have to judge people, judge them based on what they can do, not on what they cannot.  Judge them based on who they are, not who they aren’t.  Otherwise, you’re judging based on your own shortcomings.” — Anonymous     Studio 120 is currently working on a charitable marketing video to help raise awareness for the Ms. Wheelchair Minnesota Organization. People with disabilities represent approximately 20% of Minnesota’s population. As we age, that number will increase. People with disabilities are the strongest influencers in educating our community about what it is like to have a disability and the daily challenges an abled body person does not encounter or even think about. Ms. Wheelchair Minnesota is not a contest to select the most attractive individual. It is instead a competition based on advocacy, achievement, communication and presentation to select the most accomplished and articulate spokeswoman for persons with disabilities. Ms. Wheelchair Minnesota participants have a platform that they advocate for some of these platforms may consist of access to education and health care; employment opportunity; economic power; and political participation. Others simply want to inspire, motivate, and share their stories.   This non-profit organization originated in 2011, crowning Jenni Taylor as the first Ms. Wheelchair Minnesota. Jenni then went to nationals and was awarded Ms. Congeniality. She currently works on The Ms. Wheelchair Minnesota Board of Directors and next year will be the assistant coordinator of the event.   Studio 120 attended this year’s Ms. Wheelchair Minnesota pageant interviewing the participants and capturing the crowning of Kelsey Peterson the selected winner of Ms. Wheelchair Minnesota 2014. One message...