More Words in Less Space

Create a successful video for your website in 6 simple steps! Step one: Determine what you are selling and what message you want to convey to your audience. Are you launching a new product or service that you want your audience to be aware of? Is it a demonstration of how to accurately use your product? Or are you simply asserting to your audience what your company does and why they should choose you. Step two: Define your demographic. What age group, gender, level of education, ethnicity, and/or income bracket are you targeting your product or service towards? Maybe you are a small business owner selling high fashion retail through your website. Your target audience is women, in their mid to late 30’s, bachelor’s degree, career driven and making $40,000-$60,000 a year. Step Three: Decide how you are going to deliver your message. Will your product feature live footage? Will it be comical? Theatrical? Educational and genuine, or happy-go-lucky and dynamic? Then you need to figure out how you want it present. Is there going to be a narrator on or off screen? Will there be music and words? What sort of emotions and response do you want to draw from your audience? Maybe your objective is to launch your new line of women’s business suits. You are executing a video for your website that has footage of your latest fashion show and customer testimonials. You want your video to be upbeat and trendy as well as clearly demonstrate what you are selling. Step Four: Every story has a beginning, middle, and an end. That is essentially what you...

Are you fit for Studio 120?

The ADS Group and Studio 120 offers a wide variety of products and services delivered to a diverse clientele. We specialize in CD and DVD replication and packaging but continue to evolve with technology. Currently we have been working hard to customize a plan in order to meet the needs of our fitness clients who generally come to us for CDs and DVDs of their content. We have learned from working with them over the years, the many steps that go into the creation of fitness videos. First it goes into production, then editing, authoring, and lastly replication. [youtube http://www.youtube.com/watch?v=aT_7hM9xNcE&w=560&h=315] Our clients have shared with us on multiple occasions the amount of stress, time and effort that goes into constructing a fitness video due to the tedious task of having to coordinate between multiple development companies. By the time the video is completed they find themselves overworked, tired, confused, and their pockets weigh a lot less then when they started. The ADS Group’s Studio 120 is capable of delivering all its fitness clients’ needs from script to screen with its award winning video production and editing facility. In addition we recently partnered with video fitness experts U-Branded production as a watchful eye in the direction of creating our clients a successful video all under one roof.  ...

Are You Ready to Rock!?

The ADS Group has a diverse set of clients working in a profession with a demand for CDs and DVDs. We value the success of our customers as well as their business and want to help them further their careers in whatever it may be. The ADS Group currently opted to reach out to artists in the music industry. We understand that there is an abundance of musical talent that goes unnoticed. In order to help performers create a presence in the industry we have formulated a contest to help them gain exposure. If you are someone who has a musical talent that you would like to share, simply submit your link and a brief description of your talent to www.theadsgroup.com/contest and have a chance to win 1000 packaged CDs and DVDs. We encourage you to promote your link to your fans to gain publicity as well as give your supporters the ability to feel like they played a part in your success. The ADS Group will promote the video of the candidate with the most votes on our website, Facebook, Blog, Twitter, and LinkedIn. In addition, other prizes will be offered to contenders who creatively incorporate The ADS Group into their videos. If you are someone who enjoys music and would like to be a supporter to start-up musicians, please be sure to vote May 2nd through May 15th for your favorite video. Good Luck!...