Keep us Weird

The slogan here is Keep Austin Weird, so what better place for SXSW? The whole town is packed full of creatives and those who market toward and service them. Musicians, film makers, comedians – people travel here to further those dreams and it’s wholly evident on the streets of Austin. Young kids with purple hair. Grizzled sound guys who’ve been on the road for decades and seen it all. Hipsters, salesmen and young entrepreneurs. Without this diversity, SXSW wouldn’t be as enormous or attractive as it is. Maybe it’s why we’re having such a great time -we’ve got a pretty diverse crew in town, too. Justin & Ed just doin’ their thing Mitch is a seasoned veteran of the television world, and we lost him somewhere in the Interactive Festival. There are so many contacts he may never surface. Justin and Ed have backgrounds in music – they used to comprise together half of a band, now they form part of the COPYCATS sales team.. They’re tearing up the trade show booth by day, meeting with current clients and looking for new ones, and they’re tearing up the town by night. One of many clients we’ve met up with at SXSW After a late night with clients Bridge Nine Records, Blood & Ink Records and 6131 Records, Justin still looked raring to go when the show opened again this morning. It may be possible to hook him up to an IV and serve Five Hour Energy drinks on tap. Jac and The Union Suits are pounding the pavement and driving traffic to both our booth and Saturday’s music showcase....

And SXSW Begins…

The sun is shining in Texas as the 2012 SXSW trade show kicked off! Doors opened at 11 and the energy was palpable as the crowds of creatives rushed in. Justin and Mitch were ready with smiles and samples and have been busy talking up the COPYCATS name. The music festival doesn’t even begin until tomorrow, but we’re already kicking booth and taking names. With film screenings and music showcases everywhere we turn, the toughest thing is figuring out how to be everywhere – at once. Stay tuned throughout the week as we keep you up to date on what’s happening in Austin – at the show and on the streets. Until later,...

Bowling for Bragging

Anybody who is anybody was at Brunswick on Thursday night, for the fourth annual ADS Group Bowling Tournament. Our office staff faced off against our operations staff in two games of cut throat bowling with absolutely no smack talk because we are mature professionals. The Warriors (operations) and the Blu Rays (office) quickly established their dominance and clinched title spots. After a quick break to stuff our faces with sliders, we cheered like maniacs during the championship game. We’d like to tell you it was a nail-biter. It was not. The operations team smoked the office team, which may or may not have earned them three trophies out of the total four since this event’s inception. But we’re not bitter. If anyone knows what our operations team is capable of, it’s our office staff. Without operations, we’d have nothing to sell, nothing to invoice and the phones wouldn’t ring. So hats off to the Warriors, for representing operations as the 2012 Championship Team. And next year? The office is totally taking that trophy back. Seriously. We mean it this...

Studio 120: Behind the Dreams

We have state-of-the-art equipment at The ADS Group.  High speed molding lines… Automated packaging… In house mastering…  A full-service studio… But our passion – and our purpose – has always been people. The ADS Group boasts a very low turnover rate. Once you’re in, you’re family. Like family, we butt heads from time to time and we definitely don’t always agree – but there’s never a question that we support one another – both professionally and personally. Just right now, our folks in Studio 120 are helping two of our employees chase their dreams. Jac Cornelius is an account manager by day, but by night he’s on stage with The Union Suits. This year will be The Union Suits’ first appearance at SXSW. We’ll be exhibiting at the trade show, and our executive producer will be filming some rockumentary footage of the Union Suits and their SXSW experience.  We also have a talented writer in our midst. Tez Eady from our replication department has written a gritty feature film entitled Sadness. Studio 120 is filming a seven-minute pitch segment to help Tez raise funding to shoot the full-length film. Everybody has a day job, and everybody has a dream. When you encourage people’s dreams, you foster incredible positive energy that bubbles over into everything. Will we ever be watching Jac rock out in an arena show? Will we munch popcorn in front of the big screen watching Tez’ film? Who knows? But we’re all better people for chasing our dreams, and helping others follow...

Why We Do What We Do

We’ve told you about IOCP – Interfaith Outreach Community Partners. We produced the Telly award-winning fundraising video they used to raise money to move into their new space. They were so happy with the results of the fundraiser that they came back to us to develop another video – an identity video about their organization and the great work they do in our community. [youtube http://www.youtube.com/watch?v=jVX5SKhkAlk&fs=1&source=uds] The Telly was great. It’s nice to have it to display on our awards wall. But you know what’s even better? Receiving letters of gratitude from happy clients. This is why we do what we...

Babies: A True Story

Do you have small children asking where babies come from? Are they suspicious about the stork? Babies: A True Story, is the app for you. Author Tracy Karney turned to us to help her develop an interactive application that told her story – a story for parents to use to help explain pregnancy and childbirth in a way that children can understand. This colorful story is available through the Apple store, and is competing right now as App of the Week – an honor that would offer exposure to so many of the parents who would benefit from this helpful tool. Click here to LIKE this application, developed by Studio 120, and help us spread the word about where babies really come from. When Author Tracy Karney needed a partner to help  create her interactive application, she turned to Studio...